BLK United Kingdom have signed a three-year deal with the West Indies cricket team, officially known as the WINDIES to become the official kit supplier.
The partnership covers the WINDIES senior men’s, women’s and youth sides along with grassroots development cricket in the Caribbean.
The WINDIES will wear BLK for the first time when they begin their tour of England with a test match at Edgbaston on 17th August and will also play in BLK kit at the 2018 ICC World Twenty20 and the 2019 Cricket World Cup which is scheduled to take place in England and Wales.
Johnny Grave, the CEO of Cricket West Indies, said: “We are delighted to welcome BLK as the Official Kit Supplier of all WINDIES teams. In addition to providing all of our team wear, this new partnership forms part of our broader strategy to grow our retail and licensing revenues by creating a new online WINDIES store. We will be expanding our commercial partnership programme over the next few years and are looking forward to building a relationship with BLK.”
The WINDIES join the likes of England Rugby League, Scotland Rugby League, England Netball, Hartlepool United and the rugby union Champions Cup winners, Saracens to be the latest professional team outfitted by BLK.
“BLK has a track record of providing top quality sporting apparel and this is an opportunity for us to provide that excellence in partnership with an iconic brand on the world stage as well as kicking off our commitment to the North American and Caribbean markets,” BLK United Kingdom Chairman Richard Upshall said.
Mr Upshall continued: “BLK are very proud to be the Official WINDIES Kit Supplier and this partnership really complements our ambitious strategy. As WINDIES is one of the most recognisable sporting brands in the world, this establishes a new benchmark for BLK and an opportunity for us to showcase the quality and breadth of our product offering to the widest possible audience.”
The new WINDIES Test, T20 and One Day International kit is in keeping with the distinctive maroon and gold and will be available alongside the WINDIES training range on BLK’s own website www.blksport.co.uk